COSMETICS

We guide domestic and international beauty, personal care, dermocosmetic and fragrance brands as they enter and operate in the Mexican market, from the regulatory roadmap through commercial launch. 

In this category, the line between cosmetic, drug and medical device determines the applicable regime, and a poorly framed claim can turn a launch into an enforcement proceeding. We advise on classification, formulation, labeling and claims so that brands keep their global identity while complying with Mexican regulation. 

Services 

  • Regulatory market-entry roadmaps and borderline product analysis (cosmetic, drug, medical device). 
  • Formula review against prohibited and restricted substances in cosmetic products. 
  • Health and commercial labeling under NOM-141, including sunscreens, and adaptation of labels from other markets. 
  • Claims substantiation and review of advertising, influencer marketing and e-commerce. 
  • Operating notices, sanitary responsible officer and imports. 
  • Good manufacturing practices under NOM-259 and contract manufacturing agreements. 
  • Cosmetovigilance, complaint handling, health alerts and recalls. 
  • Defense before COFEPRIS and PROFECO. 
  • Distribution, direct selling, franchise and brand licensing agreements. 
  • Protection of trademarks, industrial designs and trade dress. 

Representative experience 

  • Designed the regulatory roadmap for the Mexican market entry of a European cosmetics brand present in more than 20 countries, managed COFEPRIS notices and adapted its labeling without compromising brand identity. 

We guide domestic and international beauty, personal care, dermocosmetic and fragrance brands as they enter and operate in the Mexican market, from the regulatory roadmap through commercial launch. 

In this category, the line between cosmetic, drug and medical device determines the applicable regime, and a poorly framed claim can turn a launch into an enforcement proceeding. We advise on classification, formulation, labeling and claims so that brands keep their global identity while complying with Mexican regulation. 

Services 

  • Regulatory market-entry roadmaps and borderline product analysis (cosmetic, drug, medical device). 
  • Formula review against prohibited and restricted substances in cosmetic products. 
  • Health and commercial labeling under NOM-141, including sunscreens, and adaptation of labels from other markets. 
  • Claims substantiation and review of advertising, influencer marketing and e-commerce. 
  • Operating notices, sanitary responsible officer and imports. 
  • Good manufacturing practices under NOM-259 and contract manufacturing agreements. 
  • Cosmetovigilance, complaint handling, health alerts and recalls. 
  • Defense before COFEPRIS and PROFECO. 
  • Distribution, direct selling, franchise and brand licensing agreements. 
  • Protection of trademarks, industrial designs and trade dress. 

Representative experience 

  • Designed the regulatory roadmap for the Mexican market entry of a European cosmetics brand present in more than 20 countries, managed COFEPRIS notices and adapted its labeling without compromising brand identity.