Private Equity & Venture Capital

Our Private Equity & Venture Capital Practice has been a pioneer in Mexico and is currently one of the most respected in the country.

The team has acquired extensive experience advising funds, investors, and entrepreneurs on Fund formation and venture capital investment.

Pérez Correa González is an active member of AMEXCAP and both Luis Fernando González and Fernando Eraña have contributed to several articles and publications on Venture Capital in Mexico. In addition, Fernando Eraña has lectured on venture capital at different universities in Mexico.

Representative Transactions

  • Advised Ideas y Capital on inhouse matters and on transactional matters, including equity and debt financing rounds at Deporprivé, Crowdfunder, Boletia, Dvdendo, Econduce, Nimblr; Amigo Travel Group and Turing Enterprises.
  • Advised Rotamundos, a hotel chain focused on rural tourism in Mexico and Latin America, in the structuring of a pre-seed and seed financing round.
  • Represented InnoHub Mexico, a technology-focused company builder, in a growth investment by Banco Santander.
  • Represented 247 Risk Managers in an equity investment in Bruno Tenedora. Bruno Tenedora will develop technology to provide insurance consulting services through an electronic application to clients in Mexico and South America.
  • Represented Axon Partners in a growth investment in Mercadoni, aimed to expanding its operations in Mexico.
  • Represented Redwood Ventures in a seed capital investments in Billpocket and Ares Materials.
  • Represented Bamboo Finance in a growth investment and several subsequent rounds of financing with debt, in FINAE. FINAE is a Mexican corporation that provides educational funding to socio-economic students. Bamboo Finance is a private equity fund with over $ 250 million dollars of assets under management with a focus on low-income communities in emerging markets.
  • Represented a group of investors in a Series "A" financing round of a technology company specializing in digital vouchers and electronic documents.
  • Advised the entrepreneurs of Tequila Casa Dragones in the launch of their premium tequila.
  • Represented Hospital H + Los Cabos in the initial equity capital raises and in its negotiations with the private equity fund that acquired a portion of the company.
  • Represented L'Attelier de Chocolat in its negotiations with the private equity fund that acquired a portion of the company.
  • Represented Kiwilimon in its negotiations with the private equity fund that acquired part of the company.
  • Represented a US-based family office in a financing round in a popular indoor-cycling studio with many facilities throughout Mexico City.
  • Advised GC Capital in the negotiation with Amigo Travel Group, its creditors and investors to agree on the terms and conditions of the capitalization of its $10.5 million pesos investment. Likewise, we advised them in the renegotiation with SkyAlert regarding the terms and conditions of a pair of Convertible Notes with a value of 12.5 million pesos.


We have represented the following funds:

  • Bertram Capital
  • Ideas y Capital
  • Fortress
  • American Capital Strategies
  • Black Canyon Capital
  • Black Oak Partners
  • Ignia Fund
  • Axon Partners


  • Fernando Eraña (coauthor) Estudio sobre la industria de capital emprendedor en México, (“Study on the Private Equity industry in Mexico”), AMEXCAP, INADEM, Centro de Investigación en Iniciativa Empresarial del IPADE and Ernst & Young, México, 2015.
  • Luis González, Fernando Eraña; “Joint-Ventures in Mexico (Joint-Ventures, A Global Guide from Practical Law)”; Gianmatteo Nunziante of Nunziante Magrone; London 2015.
  • Luis González, Fernando Eraña (coauthors); Capital Emprendedor, Una Guía para Empresarios, Inversionistas y Administradores de Fondos (“Venture Capital, A Guide for Entrepreneurs, Investors, and Fund Administrators”), Asociación Mexicana de Capital Privado, A.C., Mexico City, 2011.

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